A Word With Karen DeWert...

REPORTER:  KAREN, EXPLAIN:  "VISUAL PRESENTATION DESIGNER."

KAREN:   I CALL MYSELF A MAKE-UP ARTIST AND PAGEANT COACH AND THAT IS FINE BECAUSE:  IT IS WHAT I DO.  BUT IT ISN'T WHO I AM.  AS I WORK WITH EACH YOUNG WOMAN DRESSING FOR PROM, A STAY-AT-HOME MOM PREPARING TO RE-ENTER THE WORK FORCE, A BRIDE WANTING THE PERFECT LOOK FOR THAT SPECIAL DAY OR A PAGEANT CONTENDER COMPETING FOR THE MISS AMERICA CROWN;  I SEE THE WHOLE PERSON.  IN MY WORK OVER THE PAST 40 YEARS, I'VE MADE IT A PRACTICE OF WORKING FROM:  THE INSIDE OUT.
I REALIZED LONG AGO, THAT IF I DON'T--------ACKNOWLEDGE THE SPIRIT OF THE WOMAN AND WORK FROM HER PERSONAL STYLE, THE DESIGN WILL BE NOTHING MORE THAN JUST ANOTHER PRETTY FACE.   I'VE COINED A PHRASE:  "MAKE-UP IS AN EARRING TO THE SOUL."

BUT TO ANSWER YOUR QUESTION:  DESIGNING A VISUAL PRESENTATION THAT EXPRESSES A WOMAN'S TOTAL BEAUTY, IS GETTING IN TOUCH WITH HER SPIRIT AND COMBINING THAT WITH ARTISIC ABILITY, CURRENT FASHION AND PRODUCT KNOWLEDGE.

REPORTER:  I CAN TELL BY THE WAY YOUR FACE LIGHTS UP THAT YOU LOVE WHAT YOU DO.  WHAT PART IS YOUR FAVORITE?

KAREN:  THANKS, I HEAR THAT OFTEN.  IT'S TRUE, IN 40 YEARS I'VE HAVE MANY CREDITS TO MY NAME.  BUT MY FAVORITE CHALLENGE IS THE MAKEOVER. A WOMAN COMES TO ME TIRED OF HER LOOK, NEEDING A NEW LOOK CAUSE SHE'S LOST WEIGHT, STARTING A NEW JOB OR WAS RECENTLY DIVORCED.  IT THRILLS ME WHEN I SEE THE SMILE ON HER FACE AS SHE LOOKS IN THE MIRROR.  SHE OFTEN REMARKS, "I NEVER KNEW I COULD LOOK THAT BEAUTIFUL."


LOOKING YOUNGER IS GREAT, 
BUT LOOKING GREAT FOR YOUR AGE
IS BETTER



Site Designed & Maintained by Aimee Fuller Web Designs              Modified 1/12/03          THIS SITE UNDER CONSTRUCTION
Site Designed & Maintained by Aimee Fuller Web Designs              Modified 1/12/03          THIS SITE UNDER CONSTRUCTION
">
">
">
">
">
">
">
">
">
">
">
">
A Word With Karen DeWert...

REPORTER:  KAREN, EXPLAIN:  "VISUAL PRESENTATION DESIGNER."

KAREN:   I CALL MYSELF A MAKE-UP ARTIST AND PAGEANT COACH AND THAT IS FINE BECAUSE:  IT IS WHAT I DO.  BUT IT ISN'T WHO I AM.  AS I WORK WITH EACH YOUNG WOMAN DRESSING FOR PROM, A STAY-AT-HOME MOM PREPARING TO RE-ENTER THE WORK FORCE, A BRIDE WANTING THE PERFECT LOOK FOR THAT SPECIAL DAY OR A PAGEANT CONTENDER COMPETING FOR THE MISS AMERICA CROWN;  I SEE THE WHOLE PERSON.  IN MY WORK OVER THE PAST 40 YEARS, I'VE MADE IT A PRACTICE OF WORKING FROM:  THE INSIDE OUT.
I REALIZED LONG AGO, THAT IF I DON'T--------ACKNOWLEDGE THE SPIRIT OF THE WOMAN AND WORK FROM HER PERSONAL STYLE, THE DESIGN WILL BE NOTHING MORE THAN JUST ANOTHER PRETTY FACE.   I'VE COINED A PHRASE:  "MAKE-UP IS AN EARRING TO THE SOUL."

BUT TO ANSWER YOUR QUESTION:  DESIGNING A VISUAL PRESENTATION THAT EXPRESSES A WOMAN'S TOTAL BEAUTY, IS GETTING IN TOUCH WITH HER SPIRIT AND COMBINING THAT WITH ARTISIC ABILITY, CURRENT FASHION AND PRODUCT KNOWLEDGE.

REPORTER:  I CAN TELL BY THE WAY YOUR FACE LIGHTS UP THAT YOU LOVE WHAT YOU DO.  WHAT PART IS YOUR FAVORITE?

KAREN:  THANKS, I HEAR THAT OFTEN.  IT'S TRUE, IN 40 YEARS I'VE HAVE MANY CREDITS TO MY NAME.  BUT MY FAVORITE CHALLENGE IS THE MAKEOVER. A WOMAN COMES TO ME TIRED OF HER LOOK, NEEDING A NEW LOOK CAUSE SHE'S LOST WEIGHT, STARTING A NEW JOB OR WAS RECENTLY DIVORCED.  IT THRILLS ME WHEN I SEE THE SMILE ON HER FACE AS SHE LOOKS IN THE MIRROR.  SHE OFTEN REMARKS, "I NEVER KNEW I COULD LOOK THAT BEAUTIFUL."


LOOKING YOUNGER IS GREAT, 
BUT LOOKING GREAT FOR YOUR AGE
IS BETTER



">
">
">
">